# TikTok Marketing Course Online

Short-form video with a commercial purpose.

Canonical URL: <https://vdci.edu/courses/tiktok-marketing>

## Overview

TikTok Marketing covers the platform as a commercial channel. Because distribution is driven by the recommendation algorithm rather than by follower count, the rules for growth differ sharply from other social platforms, and the course starts there: what the algorithm responds to, how trends surface and decay, and why a new account can reach a large audience quickly.

You then work on producing short-form video that holds attention in the first seconds and drives action, developing a brand presence suited to the platform's tone, and using TikTok's advertising tools to reach beyond organic reach. The course produces a complete TikTok marketing plan including original video concepts and a 30-day content calendar you can execute against.

## What you'll learn

- Understand how the TikTok algorithm drives distribution
- Identify and use trends before they decay
- Create short-form video that holds attention and drives action
- Develop a brand presence suited to the platform
- Grow a following and expand reach
- Use TikTok's advertising tools to extend reach
- Produce a 30-day content calendar with original video concepts

## FAQ

### Who is the target audience for this course?

TikTok Marketing is a good fit for: Social media managers adding TikTok to their channel mix. Business owners and creators selling through short-form video. Marketers who need to reach younger audiences.

### Is this course open to beginners?

Yes, this course is open to beginners. Students must be comfortable using a computer. No other prior knowledge is required.

### Do you offer payment plans or student financing for this course?

This course does not qualify for payment plans or student financing. See our Payment Options FAQ to find related programs that qualify.

### What is the cancellation and refund policy for this single course?

For this course, you are entitled to a 90% refund (your payment less the nonrefundable 10% registration fee) within 30 days of purchase if you have not accessed the course materials.

### What’s included with my tuition?

A hands-on learning experience working on projects and exercises, which is proven to boost comprehension, retention, and engagement Expert instructors who are industry professionals and experienced educators that are driven to help you succeed Expert support with answers to your questions from real instructors throughout your learning journey Top-notch curricula that have been tried and tested over many years and are consistently improved for an optimal learning experience 30-day access to class recordings to review material at your own pace A certificate of completion to verify your accomplishment The confidence of learning at an accredited institution

### Are there any additional fees or expenses?

There are no extra fees or taxes for our courses. The price you see on this page is the maximum you’ll pay us. However, you may need to obtain required software. We’ll help you get set up with a free trial of paid software prior to the class. Most of our coding classes utilize freely-available open-source software. For most of our design and motion graphics courses, we will help you get set up with a free trial of Adobe Creative Cloud. If you attend the course in-person, we will have a computer already set up for you with all of the required software for no additional cost.

### Do you offer any discounts for this course?

We don’t currently offer discounts as we do our best to affordably prices our courses. Take this course as part of a certificate program and save: AI Marketing Certificate Program Online Price: $6,995 | Hours: 300 Hours

## Pricing

**Tuition:** $325